21 Advertising Terms You Need to Know

With so many strategies and changing statistics, the world of advertising can seem overwhelming for new marketers. Familiarizing yourself with important advertising terms will broaden your understanding of the best tactics. Here are 21...

The Power of Advertising Your Brand During Football Season

Marketing during football season is an excellent way to get more eyes on your ads, expand your reach, and increase brand awareness, with millions of guaranteed viewers tuning in each week. Whether it's NFL or college football, here's how you can...

Social Media Marketing for Newbies: What you Need to Know

Ready to attract the right audiences, engage with people who want your services, and grow a loyal base of customers? Social media marketing remains one of the most important channels for businesses because it offers access to billions of users...

A Complete Guide for Successful Legal Marketing

Through effective marketing, legal practices can establish themselves as experts in their field, experience growth by acquisition, reach target clients, and boost firm awareness.  

Marketing your law firm might seem daunting at first...

Stand Out with Your Holiday Marketing in 2021

As the holiday season approaches and shopping intensifies, there's nothing more important for your brand than increasing your advertising efforts and crafting your marketing messages to stand out. The competition is fierce, no matter what...

How to Create a Holiday Email Campaign

Are you looking for a highly effective method of reaching your customers online? Email marketing remains one of the most productive solutions for marketers. Email is also among the most cost-effective and profitable channels, yielding an...

5 Marketing Essentials for Real Estate Agents

Real estate professionals need effective marketing to succeed in the industry. Strong marketing efforts help professionals like you stand out from the competition, increase sales, and generate more leads and contacts. Without solid marketing plans

How to Integrate Lifestyle Marketing into Your Marketing Mix

To avoid getting lost in the mix and to establish a stronger connection with audiences, lifestyle marketing is vital. It's no longer sufficient enough to build relationships with prospects through promotional ads alone. Instead, businesses can ...

Top Tips for Lifestyle Marketing for Local Businesses

Whether you want to speak to your customers' existing lifestyle or a lifestyle that your customers aspire to live, positioning your brand as the solution to fulfill your audience’s goals and desires is key. Unlike other types of strategies...

Email Marketing Tips for Small Businesses

There's a common misconception that email marketing is no longer as efficient as it once was. However, it remains one of the best ways to nurture leads, grow a brand, and make sales. Email isn't going anywhere, with an active four billion users...